Minimal Tokyo ID

Minimal Tokyo Styleguide

Development of a visual identity for Minimal Tokyo, a Tokyo based collective of event organisers. The Minimal Tokyo Team focuses on idea-driven lounge parties for the creative community in Tokyo.

The visual identity includes logo, color and font specifiacations and an character called “Minimal-chan”. The visual identity was applied to all printed flyers 2006 – 2007. I also designed flyers and contribute live visuals for the events currently held at Liquidroom in Ebisu/Tokyo.

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