Tokyo streets are bursting with visual delights at every turn and Tokyo Signs is our place to gather them.
Our aim is to capture everything we encounter in the Japanese streetscape: Sign boards, advertising, traffic signs, storefronts, neon lights, street art and everything in-between.
We use those inspirations to create fresh graphics for products which are a tribute to Tokyo and its visual street culture.
The Identity & Website
The Tokyo Signs logo takes cues from the glittering neon signs and the Kanji character for Tokyo (東京). Generally a thick line style and rasterized patterns are used for illustrations.
The homepage of the web shopping site resembles a short stroll in the a Japanese street. The photos are continuously updated by our Instagram account and the products sprinkled in-between pay tribute to their surrounding with street inspired graphics and patterns. After each site reload the layout reorders like the fast changing Japanese cityscape.
The lucky number 8/8 – as in 8th August – marks the 5th anniversary of our “design delivery” shop Bento Graphics Inc., reason enough for us to celebrate with a special “cake”! We only just got started and will keep refining our recipe over the next 5 years. Promised!
We’re grateful for the continued support by our clients, collaborators, friends and sidecooks!